What our clients say about Echo Sonar
“Echo Sonar offers me very timely measurement of the effectiveness of our message communication around particular events or issues, which is a valuable addition to more in-depth Echo analysis conducted at regular intervals.”
Alistair Smith, Head of Media Relations, Barclays
Why Barclays choose Sonar:
- Gather insight into the success of a one-off event
- Fast turnaround research
- Competitor benchmarking
- Message pick-up
- Cost-effective
- Integration with regular Echo in-depth analysis
- Independent unbiased analysis
“The rapid insight the Echo Sonar team brings to the table is fundamental in forming a picture of the real issues and challenges facing a potential new client in the media.”
James Hoyle, Fishburn Hedges
Why Fishburn Hedges choose Sonar
- Insightful trends for new business pitches
- Competitor intelligence
- Global evaluation capabilities
- Timely delivery
- Cost-effective
- Echo team consultation and expertise
“Echo Sonar is an incredibly useful window on how well we are doing with respect to competitors. The ease with which we get to meaningful and actionable data is particularly useful.”
Chris Fox, Chief Executive, Liberal Democrats
Why the Liberal Democrats choose Sonar
- Speed of reporting
- Competitor intelligence
- Fixed cost regardless of coverage volume
- Timely delivery
- Comprehensive range of media titles
- Meaningful and actionable data